Kingfisher completes transformation of Romanian Bricostore shops

Kingfisher Group completed the process of turning into Brico Depot format the 15 Bricostore shops taken over in Romania in 2013 from the French company Group Bresson. The last of the 15 units, Brico Depot Baneasa was inaugurated on Friday.

Brico Depot Baneasa, with an area of 7,500 square meters remained open for customers throughout the transformation process which lasted 11 weeks.

The shop is structured into three main areas - construction materials, house renovation and interior decorations.

The Baneasa store is added to the three units operational in Bucharest.

Brico Depot also launches the free application for IOS and Android - Bricodepot.

Kingfisher announced in April 2013 that it took over from Group Bresson, owned by the Bresson family, the 15 Bricostore shops in Romania with sales of 131 million euros in 2012.

According to data published later in reports of the group, Kingfisher paid about 75 million euros for Bricostore shops in Romania. The group also informed that it takes into account the possibility to increase the business to 50 shops on the long run.

Kingfisher is the largest European retailer for household repairs and the third largest in the world and has over 1,135 shops in 9 countries in Europe and Asia. Its main brands are B&Q, Castorama, Brico Depot and Screwfix.

Other DiY retailers active in the Romanian market are Ambient, BauMax, Dedeman, Hornbach, Leroy Merlin, Mr Bricolage and Praktiker.

Source: Act Media - Romanian News Agency

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