Dunelm To Open First Central London Store In Westfield London

• Dunelm will open its first central London store in winter 2024
• The store is set to bring Dunelm’s latest collections and collaborations to Londoners - offering style, value and quality for all budgets

Dunelm, the UK’s largest homewares retailer, is opening its first central London store in Europe’s largest shopping and leisure destination, Westfield.

The new store will bring Dunelm’s specialist homewares to Central London for the first time, offering style, value and quality for all tastes and budgets. The 4,500 sq ft store will create an inviting, inspiring and easy-to-shop environment in an iconic, high footfall location.

Inspiration will be prevalent throughout the store, bringing to life the style, personality and coordination available across the full breadth of Dunelm’s products, including some of their latest collaborations.  

The store will create a joyful experience for Londoners and visitors seeking ideas for their homes, combining the expertise, advice and service that Dunelm offers.  

Westfield is one of several new Dunelm locations expected to open over the coming months, across a range of store sizes and formats.

This follows the opening of six new stores in the retailer’s last financial year as the brand continues to bring its unique, specialist offer to more communities across the UK. Work to develop the Westfield store will be underway soon with opening expected in Winter 2024, with up to 20 new jobs being created.  

Nick Wilkinson, CEO of Dunelm, commented: “We’re really excited to be bringing Dunelm to Westfield. It gives Londoners much easier access to our specialist offer for the home and starts to unlock a real opportunity for our brand in the Capital.

“This is our first step into Central London, where we have ambitions to further expand our presence, alongside wider plans to deliver our next wave of store openings across the UK. We can’t wait to welcome customers in Westfield this winter.”

Kate Orwin, Leasing Director UK, Unibail-Rodamco-Westfield, added: “Continuing our commitment to creating best-in-class destinations and exceptional customer experiences, we are delighted to welcome Dunelm to Westfield London. The brand has grown significantly from its origin as a market stall in Leicester to become a leading name in home furnishings. The new store will enhance our home and interior offerings, providing our customers with even more options to elevate their home décor.”

Locals are invited to join the local Dunelm Westfield Community Support Facebook Group where they can keep up to date with everything going on in-store both pre-opening and post.

Source : Dunelm

Image : Nigel Harris / iStock / 1671999511

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