Toolstation Launches Personalised Workwear Website

• Partnership with Createworkwear gives customers easy solution for personalising uniforms and safety clothing

Toolstation has launched a personalised workwear website in partnership with Createworkwear, as it seeks to meet demand from tradespeople and builders for personalisation. Research from Deloitte/the Office for National Statistics suggests that the UK market for personalised workwear is currently worth £1.15bn.

Made with durable fabrics, the high-quality workwear has been tailored to meet the demands of a tough working environment. The range includes headwear, coveralls, hi-vis clothing, shirts, jackets, bags and more.

Customers can create their bespoke workwear designs by using the intuitive website, by simply selecting their product and uploading their company logo. The site’s functions also include choosing the logo size and position, and customers have the option of choosing whether they want it to be printed or embroidered.

Toolstation trialled the range with colleagues and volunteers from the social enterprise Volunteer It Yourself, when helping to transform the Safe Start House run by the charity Centrepoint in Cricklewood, North London.

Hannah Phillips from Toolstation says: “The power of personalisation is growing and the launch of our partnership with Createworkwear means tradespeople, builders and small businesses can stand out from the crowd, maintain a consistent brand identity and convey a polished appearance. With affordable prices, wide availability and fast delivery, you can trust Createworkwear to provide all the personalised clothing you need.”

Sam Turner from Creo ID says: “We are thrilled to have collaborated with Toolstation on this project. They have a profound understanding of their customers' needs and shown an unwavering commitment to giving their customers what they are looking for. By working together we aim to redefine the market and allow all tradespeople to express their individuality, quality, and trust through personalised workwear.”

Source : Toolstation

For all the very latest news and intelligence on the UK's largest home improvement and garden retailers, sign up for the Insight DIY weekly newsletter.