UK DIY News

Ipsos Data Shows Continued Footfall Decline On 2019

Ipsos has published retail footfall data for last week, advising that footfall fell by -18.6% (compared to 2019) in the Non-Food sector across the UK.

The best performing region was London & South East where store visits were down by -17.4%, and cities outperformed towns by 0.1% points.

Name	Week commencing	% change v 2019	WoW % change
UK	04/04/2022	-18.6%	1.2%

Cities	04/04/2022	-17.9%	3.3%
Towns	04/04/2022	-17.9%	2.9%

High Street	04/04/2022	-22.8%	2.9%
Retail Park	04/04/2022	-12.1%	2.7%
Shopping Centre	04/04/2022	-20.9%	2.3%

Northern England	04/04/2022	-19.1%	2.9%
Scotland & N.Ireland	04/04/2022	-20.8%	5.0%
Midlands	04/04/2022	-20.4%	2.5%
South West England & Wales	04/04/2022	-22.1%	2.7%
London & South East	04/04/2022	-17.4%	5.2%

The RTI, published by Ipsos, is regarded as the national benchmark for retail footfall in the UK. Unlike other footfall analysis, it is considered to be the only true measure of retail footfall, drawing exclusively on people entering stores rather than a hybrid of people movements in shopping centres, walking down high streets, commuting to work or office workers.

Source : Insight DIY using Ipsos data

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11 April 2022