Intergamma achieves market share gains

The Belgian branch of the Gamma DIY chain, which belongs to the Dutch construction group Intergamma, has managed to lift its market share by 0.1 % to 14.4 %. In the Netherlands, the group's market share has risen to 41.3 %.

Intergamma's chains have both performed well in the past year (+ 2.3 % to 132 million euro), which is thanks to a clear brand image, the work of its franchisees, an increase in online activity and its pick-up points, according to Intergamma.

It has also expressed hope that the Dutch DIY market would once again grow in 2015, after an 8% slump in 2013. The Belgian DIY market will still lag behind in 2015, according to the company.

Source: Pauline Neerman - Retail Detail.

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