UK DIY News
How TikTok Is Influencing Home Improvements
- From colour blocking to living walls, experts reveal 2022’s biggest home improvement and design trends, and how much value they can add to a property
- Rated People analysed more than 800,000 home improvement jobs on its platform as well as TikTok, Instagram and Google data to conduct the research
- Herringbone floors, outdoor kitchens, living walls, green kitchens and home offices are 2022’s top five most popular trends, collectively adding £28,143 to a property’s value
- 60% of UK homeowners plan to recreate at least one of the top 20 trends this year, and if you do all 20, you could increase your home’s value by £105,046
New research from the find-a-tradesperson platform Rated People shows how you could increase the value of your home by more than £100k, just by recreating this year’s biggest home improvement trends on TikTok and Instagram.
Herringbone floors, outdoor kitchens and living walls are 2022’s top three most popular home improvement trends – collectively adding £16,431 to the value of a home. Other trends to make the top 20 list include green kitchens, Grandmillennial decor (bold patterns, printed curtains, embellishments like fringe and pleats, and heirloom furniture), kitchen pantries, painted arches and pink bathrooms.
The findings are taken from the 2022 Rated People Home Improvement Trends Report where researchers analysed TikTok, Instagram and Google data to uncover the 20 biggest home improvement trends in 2022 – they then interviewed more than 2,000 potential property buyers, who revealed how much extra they’d pay for a property if it had each of the trends.
The 20 Biggest Home Improvement Trends in 2022
Natural materials, neutral colour palettes and vintage charm are key trends, with living walls, pampas grass décor, flagstone floors and Cottagecore all featuring in the top 20 biggest trends for 2022. But bold is still popular, with dark kitchens, maximalism, and colour blocking also making the top 20 list.
Herringbone floors have clocked up over 72 million views on TikTok as well as almost 100,000 hashtags on Instagram and 40,000 annual UK Google searches. With an overall popularity score of almost 72,500 million, it’s the most popular home improvement trend in the study and buyers would be happy to pay around £5,500 more for a home if it had a herringbone floor in its interior.
Six in 10 UK homeowners say they’re planning to implement at least one of the top 20 trends this year, and if they did all 20, they could stand to increase the value of their home by £105,046.
Second place outdoor kitchens could add on £5,683, and third place living walls could boost a home’s value by £5,263. When it comes to colour trends, a green kitchen can maximise a property’s value by £5,344, colour blocking can add on £4,776, green walls can increase a property’s sale price by £4,691, and buyers would be prepared to pay an extra £4,498 for a home with a pink bathroom.
This year’s 20 biggest home improvement trends and how much value they could add to your home:
| Rank | Trend | TikTok views | Instagram posts | Search volume - annual UK | Overall popularity score* | Value increase to a home |
| 1 | Herringbone floor | 72,300,000 | 99,100 | 40,500 | 72,439,600 | £5,485 |
| 2 | Outdoor kitchen | 56,000,000 | 449,000 | 27,100 | 56,476,100 | £5,683 |
| 3 | Living walls | 47,800,000 | 142,000 | 8,100 | 47,950,100 | £5,263 |
| 4 | Green kitchen | 38,100,000 | 88,400 | 9,900 | 38,198,300 | £5,344 |
| 5 | Home office | 31,700,000 | 373,000 | 1,600 | 32,074,600 | £6,368 |
| 6 | Vintage furniture | 25,300,000 | 2,200,000 | 8,100 | 27,508,100 | £5,643 |
| 7 | Dark kitchens | 26,500,000 | 82,200 | 1,300 | 26,583,500 | £4,909 |
| 8 | Neutral decor | 20,400,000 | 1,200,000 | 320 | 21,600,320 | £5,528 |
| 9 | Pampas grass decor | 21,200,000 | 121,000 | 18,100 | 21,339,100 | £4,603 |
| 10 | Wall panelling | 18,000,000 | 76,200 | 110,000 | 18,186,200 | £5,114 |
| 11 | Maximalism | 18,000,000 | 84,400 | 6,600 | 18,091,000 | £5,394 |
| 12 | Flagstone floor | 16,300,000 | 93,200 | 2,900 | 16,396,100 | £5,527 |
| 13 | Painted arches | 15,100,000 | 1,000 | 210 | 15,101,210 | £4,723 |
| 14 | Japandi decor | 12,400,000 | 134,000 | 2,900 | 12,536,900 | £4,936 |
| 15 | Colour blocking | 9,300,000 | 137,000 | 3,600 | 9,440,600 | £4,776 |
| 16 | Green walls | 4,700,000 | 106,000 | 5,400 | 4,811,400 | £4,691 |
| 17 | Kitchen pantry | 4,300,000 | 22,700 | 2,400 | 4,325,100 | £5,757 |
| 18 | Grand millennial decor | 3,800,000 | 93,300 | 20 | 3,893,320 | £5,398 |
| 19 | Cottagecore decor | 946,100 | 2,800,000 | 33,100 | 3,779,200 | £5,406 |
| 20 | Pink bathrooms | 3,300,000 | 39,100 | 3,600 | 3,342,700 | £4,498 |
Home Improvements That Add the Most Value
The study also looked into which home improvements are now the most lucrative if you’re looking to sell, and it shows buyers want their new home to enable new ways of living, so extra space and multifunctional rooms dominate the top 20 home improvements that add the most value in 2022.
A self-contained annexe is a top improvement that buyers now value the most, adding over £17,000 to the value of a home. A separate kitchen/diner and lounge are now more preferable to buyers than an open plan, with the separate room configuration adding £12,379, and an open-plan space adding less value to buyers with a £12,103 value increase.
A home gym would add £11,927, an outdoor entertaining area would increase a home’s worth by £11,757 and a garden office room would add £11,648 to a home’s value.
The top 20 home improvements that now add the most value to homes:
- Self-contained annexe - £17,003
- New roof - £15,407
- Newly renovated kitchen - £13,877
- New orangery/ conservatory - £13,611
- New windows throughout - £12,784
- Separate kitchen/diner and lounge - £12,379
- Large open plan space - £12,103
- Home gym - £11,927
- Newly renovated bathroom - £11,906
- En-suite bathroom - £11,817
- Outdoor entertaining area - £11,757
- Landscaped garden - £11,741
- Home office room, in the house - £11,706
- New driveway - £11,706
- Garden office room - £11,648
- Outdoor kitchen - £11,549
- New porch - £11,015
- Downstairs toilet - £11,000
- New wooden flooring throughout - £10,896
- New stone/tiled flooring - £10,876
Adrienne Minster, CEO at Rated People commented:
“Our priorities have been changing and it’s no surprise that some of the things that have recently helped to enhance our lives like home gyms and outdoor entertaining areas are now more valuable than ever to homebuyers.
Many of the 20 biggest home improvement and design trends could be achieved for less than £100 and a bit of DIY, which could see you make a nice profit if you’re looking to sell. If you’re keener to tackle a bigger job like building a kitchen pantry or laying a herringbone floor, or if you just want that professional finish on a paint job, we’d recommend using a skilled local tradesperson to help bring your home improvement plans to life.”
To read the full 2022 Rated People Home Improvement Trends Report, visit: https://www.ratedpeople.com/blog/home-improvement-trends-report
Source : RatedPeople
Thank you for the excellent presentation that you gave at Woodbury Park on Thursday morning. It was very interesting and thought-provoking for our Retail members. The feedback has been excellent.
Don't miss out on all the latest, breaking news from the DIY industry
