UK DIY News
Gorilla Glue expands into new category with sealants
Gorilla Glue has extended their adhesive and tape expertise into sealants, with the launch of the NEW Gorilla Mould Resistant Sealant range, offering consumers a lifetime guarantee.
Gorilla Glue, a leading brand in the adhesive categories, is now looking to replicate the same successes within the sealant category, with the launch of the new Gorilla Mould Resistant Sealant range.
Gorilla Sealants follow the brand’s overall ethos of being high quality and GorillaTough and look to drive category growth with this new premium offering.
Managing Director of Gorilla Glue Europe, Simon Damp, said: “When in front of a busy sealant fixture, consumers are often overwhelmed with the amount of choice available when trying to select the right product for their needs. At Gorilla, we strive to keep things simple and we have developed an all-purpose sealant that is waterproof, mould and mildew resistant, shrink and crack proof and easy to use. According to our consumer research, when selecting a sealant, these are the top product attributes that people look for.”
The new all-purpose, Gorilla Mould Resistant Silicone Sealant range is the ideal solution for showers, bathrooms, kitchens, windows, door frames and more.
The range is 100% waterproof, it won’t yellow over time, it is flexible and durable, and is guaranteed to be shower ready in just 30-minutes.
Gorilla White and Clear Sealants, in 295ml cartridges, are available with a RRP of £9.99 each.
To order Gorilla Sealant today or find out more, please contact eusales@gorillaglue.com or call 01257 241319
Source: Insight DIY Team & The Gorilla Glue Company
Thank you for the excellent presentation that you gave at Woodbury Park on Thursday morning. It was very interesting and thought-provoking for our Retail members. The feedback has been excellent.